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Lael Alexander
Noit Joystick Eyes On | Engadget At CES 2013
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We get pitched plenty at our CES stage, but not everyone is as capable of stopping us in our tracks as Noit founder Lael Alexander, who busted out a dummy version of the Joystick (or Joistick, depending on which part of the company's catalog you read). It's a phone / controller, with calling capabilities, Bluetooth, WiFi and NFC jammed into a uniquely holdable design. Flip it open to reveal the screen and a QWERTY keyboard, a la messaging phones of the past. For more of our thoughts, keep reading here: http://goo.gl/F210o.
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